LOCATION: Sudbury, ON
AREA: 215m² (2315 sq.ft.)
PROJECT: Soccer Specialty Retailer – Franchise Turnkey
In2Sports is a brand fueled by the passion for the sport of football/soccer. A retailer dedicated to bring the best experience to the player and/or the fan. We worked together with In2Sports to elevate the brand by focusing on the habits of the consumer and employee, as well as the changes in the retail environment as a whole.
The design was adapted based off previous franchise locations with the goal to keep the brand identity the same no matter what store location a customer would visit. The space itself was divided into different areas based on the type of product available. P.O.P was an important element within the store, along with the in-store customization. Large graphics and inspirational quotes are found throughout the space in order to inspire the soccer fanatic.
The Game Starts Here!